BENIDORM RULES

Benidorm and Peñíscola are the most sought-after summer destinations among Spanish holidaymakers, according to online accommodation search engine Trivago. Benidorm leads the way among both Spaniards and British tourists, followed closely by Peñíscola on the Costa del Azahar, in the northern part of the Valencian region.

NEWS BENIDORM RULES

Compared to the UK and other northern European countries, Spanish holidaymakers still prefer national destinations for their annual breaks, and tend to go away in summer, which means owners of apartments and villas geared for holiday letting, have potentially a huge selection of customers on the doorstep. Whilst coastal destinations remain the most popular, Spanish families, couples, singles and groups of friends often prefer inland mountain locations to escape the heat, or urbanisations with swimming pools, especially those with plenty of activities taking place.