To drive a MINI is to make a statement. To wear MINI is now equally so. On the occasion of the 88th Pitti Uomo, MINI got together with six talented young Italians and the heads behind the Pitti Uomo gentleman’s fashion fair to design the first MINI Capsule Collection. The upshots are six premium accessories that combine Italian craftsmanship with creative and innovative details – inspired by the new MINI Clubman.
Tradition meets cutting edge.
They’re young, they love unconventionality and they are masters of their art: in a symbiotic partnership the creative personalities behind the brands SuperDuper, TYG Spectacles, Alberto Premi and Pijama, along with perfumer Paola Bottai and the Proraso team with illustrator Pietro Nicolaucich, joined forces with MINI to design and create the “MINI Gentleman’s Collection inspired by MINI Clubman”. What they came up with are cool fashion classics that encounter a modern design idiom. The designers were inspired by Italy’s pulsating fashion scene, traditional bespoke men’s tailoring and handcraftsmanship – mastered in equal measure by all – and the new MINI Clubman that celebrates its world premiere in 2015. The six gentleman’s accessories comprise a hat, a pair of sunglasses, a pair of shoes, a bag, a fragrance and a shaving kit.
SuperDuper: the gentleman’s hat.
Its round form is classical, its materials are high-class: the gentleman’s hat is a creative jewel. It was handmade using premium-grade felt and traditional methods. The inner band is inspired by the leather of the premium upholstery used in the MINI Clubman, while the colourful double seam takes its cue from another characteristic MINI element.
The SuperDuper label is known for combining traditional millinery with modern design and striking details. It was founded in Florence in 2011 by Ilaria Cornacchini, Veronica Cornacchini and Matteo Gioli.
TYG Spectacles: the gentleman’s shades.
Sunglasses are an indispensable asset for the gentleman. This pair combines high-grade acetate with brushed metal for an individual, elegantly sporty touch. Their elliptical form and minimalist design reflect design features of the new MINI Clubman.
The abbreviation TYG stands for “Three young Gentlemen”, referring to the three founders of this Italian eyewear label. All of them have their own individual style but share the same vision: to create premium sunglasses that are both timeless and reflective of the times. They are made exclusively with hand-finished materials from the tradition-swathed company Mazzucchelli Varese and high-grade lenses by Carl Zeiss Vision.
Alberto Premi: the gentleman’s shoes.